Become a
data broker.
Everything you need to find companies sitting on valuable data, price it, license it and sell it to labs.
Our partners have sold data to
Why did Google pay $10 million for a bankrupt airline's old emails, files and CRM?
The bidding opened at $5M. It closed at twice that. To see why, you have to look at how AI gets built.
Every new AI model is trained on more data than the last.
Labs scraped everything public to get it: the web, books, code, forums.
300B
tokens · GPT-3, 2020
15T
tokens · Llama 3, 2024
Now the public internet is running out.
Scraping more of the same web won't build a better model.
So the labs are paying for data nobody else has.
Emails, code and records from game studios, mom-and-pop shops, robotics companies. Anyone.
- News Corp→OpenAI$250M+
- Reddit→Google$60M
- Shutterstock→Big tech$25–50M
Reported licenses. Sources
But the bottleneck is bringing private data to market.
Most companies don't know their data is worth anything, or who would buy it.
That's why we built DataBroker.
So anyone can find this data and broker it to the labs, earning large commissions.
The platform
0/Learn the whole deal, start to finish
18 lesson, created by people who have brokered real data deals.
Module 3 of 6
Valuing data
- Data brokering in plain English
- Finding companies with valuable data
- 3Valuing data
- 4Licensing
- 5Listing, selling and getting paid
- 6Scaling your pipeline
1/See what's selling, and what the labs are asking for
Through our connections with the labs, you see what data is listing and selling, and exactly what the labs are asking for. That's access you can't get on your own.
- Customer support calls18,000 hours with personal information removedBrightwave CRM$2,400,000
- Logistics company recordsEmail, files and CRM from a closed software companyOrbit Freight$240,000
- Warehouse robot teleoperation3,400 hours of video with joint positionsPallet Robotics$1,150,000
Sample listings and requests.
2/Find the companies most likely to sell
Describe what you're sourcing. The lead finder searches for it, ranks each company by how likely it is to sell, and enriches contacts.
What data are you sourcing?
3/Get a price estimate on any data
Value ranges built on our proprietary access to what data lists and sells for.
company-data.zip
Uploading 0%
Estimated value
$0
Your cut
$0
- Added to inventoryReady to package
- License signedRights in writing
- Listed for saleOpen to buyers
4/Get connected with AI labs looking to buy
When you have data a lab is asking for, we make the introduction.
- Frontier model labWants: Long-form expert writing
- Robotics labWants: Warehouse and egocentric video
- Voice AI labWants: Customer call recordingsMatch
- Coding agent labWants: Private codebases with history
Sample buyers.
5/Track every deal end to end
A CRM built for data deals, from the first outbound email to the signed sale.
| Company | Contact | Data type | Est. value | Stage | Next follow-up |
|---|---|---|---|---|---|
| Brightwave CRM | Dana Whitfield | Raw data | $240,000 | Licensed | — |
| Harbor Lane Games | Marcus Chen | Codebases | $280,000 | Negotiating | Nov 10 |
| Kestrel Legal | Priya Raman | Tasks | $150,000 | Negotiating | Nov 12 |
| Orbit Freight | Sam Reyes | Raw data | $120,000 | Meeting | Nov 9 |
| Pallet Robotics | Elena Novak | Raw data | $410,000 | Meeting | Nov 14 |
| Copperline Labs | James Okafor | Codebases | $95,000 | Replied | Nov 11 |
Sample leads.
6/We handle the legal side
Selling data comes with a load of legal requirements. We provide a registered company to broker through, contract templates, and a compliant platform for handling data, so none of it is on you to set up.
What data sells for
Median public prices by type of data, drawn from 1,487 public prices. A valuation starts here and moves with size, age and rights.
Median price by data type
- Company records$276,000 per company
- Source code$2,000 per repository
- Text and archives$332 per title
- Datasets and tasks$300 per task
- Audio and speech$135 per hour
- Video$105 per hour
- Expert work$80 per hour
- Images$0.57 per image
What buyers say they pay per company
- Mode (BizBuyData)$100K to $5M
- Handshake AI$100K to $4M
- micro1$100K to $2M
- Polyshares$100K to $2M
- Mercor$10K to $1.5M
- Scale AI$10K to $1M
Every bar uses the same $0 to $5M scale.
Free guides and tools
Start with what people search for most: how data deals work, the terms behind them and free tools for each step.
Start free, or take the course
The free tools and guides need no account. The course and the app are one payment for a year.
Free
$0
- 8 free tools that run in your browser
- Guides to every step of a deal
- No account needed
The course and the app
12 months of access
- 18 lessons in six modules, from first lead to signed deal
- 12 months of access to the course and every tool in the app
- Lead finder, estimates, contract templates and a CRM
Sign in to see the offer before you pay.
Data broker FAQ
Short answers to what people ask before they start.
What does a data broker do?
A data broker finds organizations that hold data someone else wants, works out what it is worth and what rights come with it, and arranges the license or sale between the two sides. Most of the work is sourcing, valuation and paperwork: an NDA, a letter of intent and the license itself.
Is data brokering legal?
Buying, selling and licensing data is legal in the US when the seller holds the rights to it and the deal follows privacy law. Personal data carries the most rules, and several states, including California, Vermont, Texas and Oregon, require brokers of consumer data to register. This is general information, not legal advice.
Who buys data from brokers?
AI labs looking for training data, companies buying business or market data, and data marketplaces that list licensed datasets. What a buyer pays depends on the data's size, age, exclusivity and the rights its owner can grant, so no two deals price the same.
What does DataBroker include?
A course on how data deals work, from finding a seller to closing with a buyer, and a tool for each step: a lead finder, value estimates, contract templates and a CRM for tracking deals. You can start on the free plan.
Start brokering data
Get a cut on every deal you close.
- Start on the free plan
- Free tools, no account needed
- Course, templates and CRM in one app